Luxury kiddos will be pleased
After a tedious internal discovery process, trips to Babies R Us, hanging out at local daycares (not the creepy type of hanging out) and a variety of chats with moms we have landed on a winning mark for our client, Kangaroo Quilts. Kidding, we didn’t go to Babies R Us or daycare. Hell, [...]
We got this one in the bag!
Davi Designs came to us to assist them in the launch of a completely new line of luxury handbags. We were engaged to develop the brand from scratch geared towards the mid level market in terms of cost ($1200 per bag). Once our discovery process and due diligence was complete, we decided on [...]
3 top tools for branding in a Web 2.0 world
As more sites and services emerge, retaining your brand identity in the Web 2.0 space is bound to get more complex. Get some helpful tips for sites and strategies that will make you stand out in the clutter.
One of the struggles inherent to marketing is maintaining control of one’s brand. We spend much more time [...]
